Did you know that U.S. couples are  spending 20 percent more on wedding services this year, or $12,189 on average nationwide? Thumbtack, an online service connecting consumers with skilled professionals, reviewed data from hundreds of thousands of wedding requests to uncover the trends and spending habits of real couples in America before releasing its 2016 Wedding Trends Report.


Overall, Thumbtack’s study reveals a unique look at what is trending—not just what happened at weddings last year. In addition to increased spending, trends include:

The new theme is no theme: Couples are increasingly focusing on small details, not big themes, to set their weddings apart. 

Highlight videos are hot: Videographers are seeing an eight percent uptick in requests for highlight videos, which incorporate personalized messages from guests and are created for social sharing.

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