How do you close a deal if sales doesn’t come naturally? Read on for 6 tips from a Master Wedding Planner™


Of all my skills as a wedding planner, closing the deal was the one I struggled with the most. At every conference I attended, I made a beeline for the breakout on sales skills.

As an introvert, I am perceptive and intuitive. Not only do I pick up nuances from couples I am selling to, but I dislike being sold to. Any time a salesperson switches to closing mode, I cross my arms, lean back in my chair, and shut down. Because of my aversion to sales, I realized that I needed to devise a client acquisition system that required as few sales skills as possible. Here is what I developed:

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