the publication for wedding planners, professionals & designers

September/October 2016 Volume 6, Issue 4
Author Archive
Conferences and Trade Shows Offer Opportunities for Entrepreneurs

Conferences and Trade Shows Offer Opportunities for Entrepreneurs

As any business owner knows, to be successful and in demand, you have to stay in front of the trends and provide clients with services and products they cannot get from everyone else. To do this, we business owners and entrepreneurs need to educate ourselves on the trends in our industry and the trends outside...
Leadership Series

Leadership Series

OUT OF the DRAGON LADY’S DEN A Lesson in Effective Leadership This second article in a three-part series focuses on facing obstacles to leadership through self-reflection. I think you should know this,” says my husband Giovanni. “I’ve just heard your staff referring to you as the ‘Dragon Lady.’ Think about it.” Those two words, “Dragon...
REAL WEDDING | NEVADA

REAL WEDDING | NEVADA

Planner: Archel Rolwing, Archel Rolwing Events, Las Vegas, www.archelrolwingevents.com, archel@arevents.co Years in industry: 6 Photography: Gin and Sake Productions Businesses: MEET Las Vegas (venue), Soundfusion (DJ/MC), All Events Productions (videography), Peachy Keen Unions (officiant), Superior Events (catering), Events with a Twist (bar), Next Level Events (rentals), Girl Who Drew You (caricaturist), Frankie’s Ice Cream (ice...
REAL WEDDING | PHILADELPHIA

REAL WEDDING | PHILADELPHIA

Planner: Lynda Barness, MWP™, I DO Wedding Consulting, www.idoplan.com, lynda@idoplan.com Length of time in industry: 11 years PhotographY: Shea Roggio Photography
Seasoned Professionals

Seasoned Professionals

Staying Ahead of Trends in the Information Age The difference between seasoned wedding professionals and the young up-and-comers is experience and advanced training. The youth, and those new to the industry, are continually trying to hone their skills to create a competitive atmosphere in their companies and grow their name in the industry. Where youth...
Ask the Experts

Ask the Experts

Q: “When creating a one-of-a-kind wedding, do you struggle to find or suggest unique ideas?” – Lisa Kenward, PWP™, Lisa Kenward Events, Hilton Head Island, S.C.
Master Profile

Master Profile

Master Wedding Planner™ Heather Canada, MWP™ | First Coast Weddings and Events, Jacksonville, Fla. Education: I have a Bachelor of Arts in public relations and business administration from Flagler College, St. Augustine, Fla. Getting Started: My background is in venue catering sales. I worked at hotels and country clubs prior to starting my business, so...
NACE Recaps the Highlights of Catersource 2016

NACE Recaps the Highlights of Catersource 2016

If you missed Catersource this year, you missed a lot! For the first time, Catersource used an Ambassador program to assist attendees. The ambassadors were experienced event professionals who were familiar with the conference and used their expertise to guide people. Their jobs began prior to the conference, with social media posts highlighting the program...
7 Strategies to Avoid the Dreaded Sales Turnoff

7 Strategies to Avoid the Dreaded Sales Turnoff

Making a sale is crucial to business and, while we all make mistakes, there are ways to avoid those missteps and turn prospects into profits. There is nothing quite like the thrill of booking a sale. We work hard to get in front of new prospects, and when we do, we have our sights set...
Success Means Being 100% You

Success Means Being 100% You

Authenticity is all the rage. It’s not a persona you can adopt or something you learn. Rather, it’s about being who you are and running your business in a way that conveys your true self. In the world of weddings, trends come and go. Sometimes, what’s hot one day is not so hot tomorrow. Buzzwords...
What is the craziest, most unbelievable, strangest thing to happen at one of your events, and how did you respond?

What is the craziest, most unbelievable, strangest thing to happen at one of your events, and how did you respond?

“The craziest thing that ever happened at a wedding is that a dad drowned in a pool in Jamaica, and we had to revive him! He did live but was in the hospital hours before the ceremony began. He called and asked if he could attend. We had him arrive via ambulance and with a nurse...
A Peek Inside Outdoor Events

A Peek Inside Outdoor Events

Go behind the scenes in four outdoor events. Discover the details, logistics, and hours involved in putting together these magical weddings.