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Imagine, Create Inspire: NACE Sets The Stage at Experience

Imagine, Create Inspire: NACE Sets The Stage at Experience

More than 600 wedding industry professionals attended this year’s conference in Texas. The theme of this year’s Experience conference, hosted by the National Association for Catering and Events (NACE), was “Imagine, Create, Inspire”—and it delivered on all fronts. Core to the educational experience are the meals, breaks, and parties. Wedding and corporate event planners, caterers,...
Closing the Generation Gap

Closing the Generation Gap

Leading an effective team means not only getting to know the personalities but also their generations and the impact that has on behaviors, attitudes, and expectations. Some time ago, I was approached to take an immediate and indefinite position as a replacement for a team leader who had suddenly gone on sick leave. Being parachuted...
Master Wedding Planner™ Sasha Souza, MWP™, Sasha Souza Events, Napa, Calif.

Master Wedding Planner™ Sasha Souza, MWP™, Sasha Souza Events, Napa, Calif.

Education: My educational background includes the study of live theater in college, but after college, I went to work for an internal audit department in the University of California system—auditing gave me the analytical skills I needed to marry to my inherent creative skills. Starting the business: Essentially, I had planned my own wedding and...
Putting Pride In Perspective— Seeking Inside-the-Industry Answers to Marriage Equality Issues

Putting Pride In Perspective— Seeking Inside-the-Industry Answers to Marriage Equality Issues

Marriage equality in the United States exists, yet service equality for LGBTQ weddings doesn’t, as evidenced by cases headed to the Supreme Court that address religious freedom and the right to refuse service. Can we find an answer inside the industry or must it be left to the courts? These days, the emotional range of...
Taking Your Business From Good To Great

Taking Your Business From Good To Great

Discover the skills needed to take your business to the top. Event production is an exciting and ever-evolving industry. A sea of enthusiastic new planners joins the ranks every year. Unfortunately, a few start their companies without the requisite skills, talent, business acumen, and stamina to make it—and, as a result, eventually fall by the...
Bridging the Generation Gap

Bridging the Generation Gap

Wedding planners play a pivotal role in keeping the varied generations involved in wedding planning focused on the end game of love. Several years ago, I watched a lovely bride-to-be come out of a bridal shop dressing room. Her bridesmaids, mother, grandmother, and I, her wedding planner, had gathered to put our approval on her...
Master Wedding Planner™ Alexis Eliopoulos O’Mara, MWP™, Unique Weddings by Alexis, Boston

Master Wedding Planner™ Alexis Eliopoulos O’Mara, MWP™, Unique Weddings by Alexis, Boston

Family: I’ve been married for 15 years, and we have two boys, 11 and 8. Education: Bachelor of Science in marketing with a minor in studio art from Providence College in Rhode Island. Starting the business: I had a marketing role at a venture capital firm focusing on graphic design, strategy, and corporate event planning....
3 Ways to Keep Your Event Transportation on Schedule

3 Ways to Keep Your Event Transportation on Schedule

Though it’s the wedding couple’s big day, it’s a big day for their guests, too. And the happy couple will rely on you for communication, guidance and to set expectations for those guests. In terms of transportation, each individual guest thinks his or her timeline is most important. It’s a natural instinct, but it can...
Making the Move from Part-time to Full-time

Making the Move from Part-time to Full-time

Taking Risks Can Mean Reaping Rewards When is the right time to make the move? Read on for one pro’s suggestions. It took 10 years for me to go from working a full-time job to being a full-time entrepreneur. Were there bumps along the way? Sure. Are there still bumps? You bet. Many think it’s...
Seasoned Professionals When It Comes to Growth Challenges, Expect the Unexpected

Seasoned Professionals When It Comes to Growth Challenges, Expect the Unexpected

If you want to keep growing your company, don’t get discouraged! Expect and make plans for the inevitable obstacles. As a small business owner, you run across all sorts of challenges but think it’s smooth sailing after you’ve hit your stride. The reality is that each time you successfully take your business to a new...
Master Profile

Master Profile

Master Wedding Planner™ Sandra M. Monahan, MWP™, Master Life Cycle Celebrant®, Weddings Without Worries, Wexford, Penn. Family: My husband of 43 years passed away unexpectedly in 2011. He was the love of my life and biggest supporter of my dreams. Together, we raised a wonderful daughter and son, now 45 and 42.
Catersource Celebrates 25 Years in the Big Easy

Catersource Celebrates 25 Years in the Big Easy

The 25th anniversary of the Catersource Conference and Trade Show was a busy, bustling time and a fantastic celebration. Caterers from across the country gathered to share advice, network, connect, and learn from March 12 – 15 in New Orleans, marking a change in venue for the first time in several years. New Orleans Cuisine...