the publication for wedding planners, professionals & designers

May/June 2017 Volume 7, Issue 2
Departments
Real Wedding Oregon

Real Wedding Oregon

Planner: Carolyn O’Brien, Creative Celebrations, www.portlandweddingplanning.com, carolyn@portlandweddingplanning.com Time in industry: 7 years Photographer: William James Photography Businesses involved: The Surfsand Resort, Melissa Coe Ceremonies, Tony Barbon Videography, Basketcase/Cannon Beach Florist, Ocean Spa Hair and Make Up, Simply Cakes by Jae Wedding date: Sept. 26, 2016 Guest count: Five The couple: For a brief period of...
Event Insurance Protects You and Your Clients

Event Insurance Protects You and Your Clients

Property damage? It happens. Injuries? That too. Save yourself and your clients a great deal of hassle with the right event insurance. By now, most wedding and event professionals have heard the buzz regarding event insurance. Sure, you know it exists, but do you really know exactly what event insurance covers, and how it can...
Real Wedding Connecticut

Real Wedding Connecticut

Planner: Davii Mandel and Chany Kleinberger, Mi Chicas Celebrations, Spring Valley, N.Y., www.michicas.com, davii@michicas.com and chany@michicas.com
What are you most afraid of—and what is that fear stopping you from doing?

What are you most afraid of—and what is that fear stopping you from doing?

“My biggest fear is becoming too successful, where I would have to hire someone other than myself (on an official basis, as opposed to occasional help). Would I be able to handle the volume like I used to? The fear may be keeping me from being as aggressive with sales as I should be, or...
Ask the Experts

Ask the Experts

Q: “Can you offer the names of at least three companies that offer event planning software that you find easy to navigate and affordable for a start-up company?” – Toni Taylor, CWP™, EverMoreEvents II, Bowie, Md. “I really can’t answer that, I don’t use a program. I am old school.” – Frank “I’m pretty sure...
Real Wedding New York

Real Wedding New York

Planner: Lisa Marie Blinn, PWP™, L. Marie Events, www.LMarieEvents.com, LisaMarie@LMarieEvents.com Time in Industry: 17 years Photographer: Hechler Photographers Businesses involved: Meadow Brook Golf Club (venue), The Printery and Ipanema Press (stationery), Andrew Pascoe Flowers, Vali Entertainment (band), NY Tent, Matt Murphy Event Lighting, Picture Perfect Photo Booth, Nicky Laboy’s Caja Dura (entertainment), La Bonne Boulangerie...
Real Wedding California

Real Wedding California

Planner: Colleen Bauer, PWP™, Fairy Godmother—A Wedding and Event Planning Company, www.fairygodmotherco.com, colleen@FairyGodmotherEvents.net. Length of Time in Industry: 7 years
Real Wedding Pennsylvania

Real Wedding Pennsylvania

Planner: Lynda Barness, MWP™, I DO Wedding Consulting, www.idoplan.com, lynda@idoplan.com Time in Industry: More than 12 years
Think You Have No Place to Grow? Think Again

Think You Have No Place to Grow? Think Again

If you’re at the top of your game, is there anywhere else to go? Yes! Here’s how to continue to grow. When your business is new and fresh, there is nowhere to go but up. The methods may not be clear, but you’re bound to want more clients and more income—the two most common goals...
Industry Best Practices

Industry Best Practices

What Did You Invest in to Improve Business or Increase Revenue in 2017? “I increased our advertising budget, to improve customer awareness of our company, and our education budget, to keep our team on the cutting edge, as well as advanced our system processes and improved efficiency in our daily business practices.” – Carol Thomas,...
Listen Up! Top 10 Business Podcasts for Entrepreneurs

Listen Up! Top 10 Business Podcasts for Entrepreneurs

Stay up-to-speed on the latest business and marketing trends, and learn from the success of other entrepreneurs by tuning into these podcasts. Entrepreneurs are unique. By nature, they share a number of personality characteristics: tenacity, passion, and flexibility among them. Entrepreneurs bend rules and see things differently. They are comfortable living with ambiguity and uncertainty....
Don’t have a sales pitch, just talk to them

Don’t have a sales pitch, just talk to them

Industry Insight Don’t have a sales pitch, just talk to them The following is an excerpt from Alan Berg’s latest book, Shut Up and Sell More Weddings & Events: Many of you have a well-rehearsed sales pitch. Every appointment starts out the same way, and you’re very comfortable talking about all of the great things...