the publication for wedding planners, professionals & designers

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Real Wedding Panama

Real Wedding Panama

Real Wedding Mexico

Real Wedding Mexico

Romance, lighting, and the beauty of Mexico
Get The Most Bang For Your Buck—Exploring Your ROI

Get The Most Bang For Your Buck—Exploring Your ROI

Understanding and measuring the Return On your Investment will help you understand your business and take it to the next level. If you’re like many wedding and event pros, it was your creativity that  brought you into the industry, not your business acumen. To be successful, you need both. Once you decide to sell products...
Networking Best Practices: Turning Connections Into Powerful Partnerships

Networking Best Practices: Turning Connections Into Powerful Partnerships

The wedding industry is built on relationships—and not just the romantic kind! Collaboration between talented creative professionals yields the kind of events many couples only dream about, and whole businesses are transformed through mutual referrals and interest in each other’s success. Just as love at first sight is incredibly rare, powerful partnerships almost never “just...
From What Blogs/Websites Do You Get Inspiration For Weddings And Events, And Why?

From What Blogs/Websites Do You Get Inspiration For Weddings And Events, And Why?

Real Wedding New Jersey

Real Wedding New Jersey

Planner: Lynda Barness, MWP™, I DO Wedding Consulting, www.idoplan.com, Lynda@idoplan.com Time in industry: 12 years Photographer: Janet Lanza Photography, www.janetlanzaphotography.com Businesses involved: Cord3 Films (videography), Eddie Bruce Music (band), Viburnum Designs (florals, table design), Grounds for Sculpture (venue), Starr Catering/Rat’s Restaurant, Tesi’s Bridal (gown), Sweet T’s Bakeshop, King Limousine, Princeton Marriott at Forrestal, WeddingPaperDivas.com (stationery),...
Real Wedding Florida

Real Wedding Florida

Planner: Staci Mandikas, UNIQUE Weddings + Events, www.designedbyunique.com, staci@designedbyunique.com Time in Industry: 10 years Photographer: Christina Maldonado Photography, www.christinamaldonado.com Businesses involved: Over the Top Rental, Corey’s Bakery, Puff ‘n Stuff Catering, Ten23 Designs (details), Garret Lauer Events (DJ), Sweets Treats Candy Bar, conceptBait (floral, décor, furniture, lighting), A Chair Affair (rentals), A+P Design Co (stationery),...
What is a novice mistake you made early in your career that you see others make today, and how can it be avoided?

What is a novice mistake you made early in your career that you see others make today, and how can it be avoided?

“Procrastination—not contacting any and all vendors early on in the process to let them know I was working on the event. [Not procrastinating] allows for early communication and avoids pitfalls that might come up that require time to overcome. Asking each vendor for supplies or services that will be needed for them and to provide...
The Art of Closing the Deal

The Art of Closing the Deal

How do you close a deal if sales doesn’t come naturally? Read on for 6 tips from a Master Wedding Planner™ Of all my skills as a wedding planner, closing the deal was the one I struggled with the most. At every conference I attended, I made a beeline for the breakout on sales skills....
Breaking Down the Budget  on the Road to Business Success

Breaking Down the Budget on the Road to Business Success

Creating and sticking to a budget lays the foundation for prosperity and gives you the freedom to turn your attention to other aspects of your business and focus on those things you actually love. While most people would agree that it’s their least favorite part of owning and managing a business, this truth is universal:...
Real Wedding Michigan

Real Wedding Michigan

PLANNER: Sarah Agee, Plum & Poppy, Zionsville, Ind., www.plumandpoppy.com, sarah@plumandpoppy.com YEARS IN INDUSTRY: 5 PHOTOGRAPHY: Conforti Photography BUSINESSES: Unique Heart Productions, Accent Floral Design, Marie Gabriel Couture, Jupiter and Juno, LGi Linens, A Classic Party Rental, Something Blue Stylists, Chippewa Hotel, Violet Vintage WEDDING DATE: August 27, 2016 GUEST COUNT: 45 INVOLVEMENT: Full consulting THE...
No Man Is an Island—Or, Why You Don’t Need to Go It Alone

No Man Is an Island—Or, Why You Don’t Need to Go It Alone

Committing ourselves to education and networking opportunities helps us grow personally and professionally. “None of us is as smart as all of us.” I don’t remember where I first heard that phrase. Wherever it was, the thought has stuck with me and guided my career. Knowing and accepting that I don’t know all there is...